Amber here!
I went to Milan for AI Week and I’m back with all the scoop. The conference wasn’t actually a week long. It was only two days. And, honestly, I only went one day.
The second day I went to Milan city center to explore. I mean, when in Milan, you’ve got to! But that says nothing about the conference. I really enjoyed it and I got what I came for. This week, I’m sharing the good, the bad, and the part that made me feel very suspicious.
We covered a lot in this episode, like:
The moment at Milan that made Amber feel very uneasy
The two specific things nobody at AI Week wanted to talk about.
A $100M ad budget, cut by 25%, with better results. The HelloFresh breakdown.
Work is our soul. Or is it? The debate that branding expert Emily Hickey sparked.
Khaïry’s Sunday 5pm mood problem, and what AI said when she finally asked about it.
The scuba instructor who moved to consulting “for his mom.” The look on his face.
Dr. Becky’s take on AI for kids. Let’s discuss.
Choose your hard. IKYK
There is no plan right now that lasts more than 90 days. - Khaïry
We are excited to hear your reactions to all of this too.
-Amber & Khaïry
[00:00] Intro
[00:42] Milan + what was actually there
[11:43] The friction debate
[21:13] Work, identity, and the AI fear underneath
[33:47] The $100M case study
[42:34] Voice AI outbound
[45:54] Takeaways
